To celebrate Lovehoney’s passion for promoting a positive approach to sexual wellness, we decided to shake things up. With out-of-register imagery, we capture the feeling of making the earth move, it’s playful, eye-catching, and just a little mischievous.

The campaign radiates confidence, contentment and pleasure, while giving a cheeky nod to Feel the Lovehoney. It’s designed to raise a knowing smile, spark curiosity, and inspire conversations… all without ever crossing the line.

This beautifully simple idea brings the essence of Lovehoney to life, subtly drawing people into a world of pleasure. It can allude to anywhere and everywhere people can please themselves and others… from the bedroom to the boardroom.

To make the fun last, we could create an ‘out-of-register’ image filter that lets people generate their own Lovehoney face and place… something they can share for a giggle, or use it to entice their partner home to Feel the Lovehoney.